
What Words Are Used Most In Ads For Boys And Girls
I notice this all the time in my kids with the small exception of shoe fetishes with Chad - the boys like boys stuff and the girls like girly stuff. Someone did a study on the most common words toy companies use in commercials for boys versus girls. The boy words include battle, power, special forces, armor, and transform...while the girl words include love, fun, mommy, magic, glitter, and babies.
via Word Cloud: How Toy Ad Vocabulary Reinforces Gender Stereotypes | The Achilles Effect.
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